[Plura-list] Greenwashing set Canada on fire

[Cory Doctorow]

Read today's issue online at: https://pluralistic.net/2023/09/16/murder-offsets/

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On September 22, I'm (virtually) presenting at the DIG Festival in Modena, Italy

https://dig-awards.org/en/dig-festival-2023-first-speakers-announced/

On September 27, I'll be at Chevalier's Books in Los Angeles with Brian Merchant for a joint launch for my new book *The Internet Con* and his new book, *Blood in the Machine*:

https://www.eventbrite.com/e/the-internet-con-by-cory-doctorow-blood-in-the-machine-by-brian-merchant-tickets-696349940417

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Today's links

* Greenwashing set Canada on fire: A generation of idealistic Canadian kids broke their backs every summer "planting thousands of blowtorches a day."

* Hey look at this: Delights to delectate.

* This day in history: 2008, 2013, 2018, 2022

* Colophon: Recent publications, upcoming/recent appearances, current writing projects, current reading

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🔛 Greenwashing set Canada on fire

As a teenager growing up in Ontario, I always envied the kids who spent their summers tree planting; they'd come back from the bush in September, insect-chewed and leathery, with new muscle, incredible stories, thousands of dollars, and a glow imparted by the knowledge that they'd made a new forest with their own blistered hands.

I was too unathletic to follow them into the bush, but I spent my summers doing my bit, ringing doorbells for Greenpeace to get my neighbours fired up about the Canadian pulp-and-paper industry, which wasn't merely clear-cutting our old-growth forests - it was also poisoning the Great Lakes system with PCBs, threatening us all.

At the time, I thought of tree-planting as a small victory - sure, our homegrown, rapacious, extractive industry was able to pollute with impunity, but at least the government had reined them in on forests, forcing them to pay my pals to spend their summers replacing the forests they'd fed into their mills.

I was wrong. Last summer's Canadian wildfires blanketed the whole east coast and midwest in choking smoke as millions of trees burned and millions of tons of CO2 were sent into the atmosphere. Those wildfires weren't just an effect of the climate emergency: they were made *far* worse by all those trees planted by my pals in the eighties and nineties.

Writing in the *New York Times*, novelist Claire Cameron describes her own teen years working in the bush, planting row after row of black spruces, precisely spaced at six-foot intervals:

https://www.nytimes.com/2023/09/15/opinion/wildfires-treeplanting-timebomb.html

Cameron's summer job was funded by the logging industry, whose self-pegulated, self-assigned "penalty" for clearcutting diverse forests of spruce, pine and aspen was to pay teenagers to create a tree farm, at nine cents per sapling (minus camp costs).

Black spruces are made to burn, filled with flammable sap and equipped with resin-filled cones that rely on fire, only opening and dropping seeds when they're heated. They're so flammable that firefighters call them "gas on a stick."

Cameron and her friends planted under *brutal* conditions: working long hours in blowlamp heat and dripping wet bulb humidity, amidst clouds of stinging insects, fingers blistered and muscles aching. But when they hit rock bottom and were ready to quit, they'd encourage one another with a rallying cry: "Let's go make a forest!"

Planting neat rows of black spruces was great for the logging industry: the even spacing guaranteed that when the trees matured, they could be easily reaped, with ample space between each near-identical tree for massive shears to operate. But that same monocropped, evenly spaced "forest" was also optimized to burn.

It burned.

The climate emergency's frequent droughts turn black spruces into "something closer to a blowtorch." The "pines in lines" approach to reforesting was an act of sabotage, not remediation. Black spruces are thirsty, and they absorb the water that moss needs to thrive, producing "kindling in the place of fire retardant."

Cameron's column concludes with this heartbreaking line: "Now when I think of that summer, I don’t think that I was planting trees at all. I was planting thousands of blowtorches a day."

The logging industry committed a triple crime. First, they stole our old-growth forests. Next, they (literally) planted a time-bomb across Ontario's north. Finally, they stole the idealism of people who genuinely cared about the environment. They taught a generation that resistance is futile, that anything you do to make a better future is a scam, and you're a sucker for falling for it. They planted nihilism with every tree.

That scam never ended. Today, we're sold carbon offsets, a modern Papal indulgence. We are told that if we pay the finance sector, they can absolve us for our climate sins. Carbon offsets are a scam, a market for lemons. The "offset" you buy might be a generated by a fake charity like the Nature Conservancy, who use well-intentioned donations to buy up wildlife reserves that *can't* be logged, which are then converted into carbon credits by promising not to log them:

https://pluralistic.net/2020/12/12/fairy-use-tale/#greenwashing

The credit-card company that promises to plant trees every time you use your card? They combine false promises, deceptive advertising, and legal threats against critics to convince you that you're saving the planet by shopping:

https://pluralistic.net/2021/11/17/do-well-do-good-do-nothing/#greenwashing

The carbon offset world is *full* of scams. The carbon offset that made the thing you bought into a "net zero" product? It might be a forest that *already burned*:

https://pluralistic.net/2022/03/11/a-market-for-flaming-lemons/#money-for-nothing

The only reason we have carbon offsets is that market cultists have spent forty years convincing us that *actual regulation* is impossible. In the neoliberal learned helplessness mind-palace, there's no way to simply say, "You may not log old-growth forests." Rather, we have to say, "We will 'align your incentives' by making you replace those forests."

The Climate Ad Project's "Murder Offsets" video deftly punctures this bubble. In it, a detective points his finger at the man who committed the locked-room murder in the isolated mansion. The murderer cheerfully admits that he did it, but produces a "murder offset," which allowed him to pay someone else *not* to commit a murder, using market-based price-discovery mechanisms to put a dollar-figure on the true worth of a murder, which he duly paid, making his kill absolutely fine:

https://pluralistic.net/2021/04/14/for-sale-green-indulgences/#killer-analogy

What's the alternative to murder offsets/carbon credits? We could ask our expert regulators to decide which carbon intensive activities are necessary and which ones aren't, and *ban the unnecessary ones*. We could ask those regulators to devise remediation programs that actually work. After all, there are plenty of forests that have already been clearcut, plenty that have burned. It would be nice to know how we can plant new forests there that aren't "thousands of blowtorches."

If that sounds implausible to you, then you've gotten trapped in the neoliberal mind-palace.

The term "regulatory capture" was popularized by far-right Chicago School economists who were promoting "public choice theory." In their telling, regulatory capture is *inevitable*, because companies will spend whatever it takes to get the government to pass laws making what they do legal, and making competing with them into a crime:

https://pluralistic.net/2022/06/13/public-choice/#ajit-pai-still-terrible

This is true, as far as it goes. Capitalists hate capitalism, and if an "entrepreneur" can make it illegal to compete with him, he will. But while this is a reasonable starting-point, the place that Public Choice Theory weirdos get to next is *bonkers*. They say that since corporations will always seek to capture their regulators, we should *abolish* regulators.

They say that it's *impossible* for good regulations to exist, and therefore the only regulation that is even *possible* is to let businesses do whatever they want and wait for the invisible hand to sweep away the bad companies. Rather than creating hand-washing rules for restaurant kitchens, we should let restaurateurs decide whether it's economically rational to make us shit ourselves to death. The ones that choose poorly will get bad online reviews and people will "vote with their dollars" for the good restaurants.

And if the online review site decides to sell "reputation management" to restaurants that get bad reviews? Well, soon the public will learn that the review site can't be trusted and they'll take their business elsewhere. No regulation needed! Unleash the innovators! Set the job-creators free!

This is the Ur-nihilism from which all the other nihilism springs. It contends that the regulations we have - the ones that keep our buildings from falling down on our heads, that keep our groceries from poisoning us, that keep our cars from exploding on impact - are either illusory, or perhaps the forgotten art of a lost civilization. Making good regulations is like embalming Pharaohs, something the ancients practiced in mist-shrouded, unrecoverable antiquity - and that may not have happened at all.

Regulation is corruptible, but it need not be corrupt. Regulation, like science, is a process of neutrally adjudicated, adversarial peer-review. In a robust regulatory process, multiple parties respond to a fact-intensive question - "what alloys and other properties make a reinforced steel joist structurally sound?" - with a mix of robust evidence and self-serving bullshit and then proceed to sort the two by pantsing each other, pointing out one another's lies.

The regulator, an independent expert with no conflicts of interest, sorts through the claims and counterclaims and makes a rule, showing their workings and leaving the door open to revisiting the rule based on new evidence or challenges to the evidence presented.

But when an industry becomes concentrated, it becomes unregulatable. 100 small and medium-sized companies will squabble. They'll struggle to come up with a common lie. There will always be defectors in their midst. Their conduct will be legible to external experts, who will be able to spot the self-serving BS.

But let that industry dwindle to a handful of giant companies, let them shrink to a number that will fit around a boardroom table, and they will sit down at a table and agree on a cozy arrangement that fucks us all over to their benefit. They will become so inbred that the only people who understand how they work will be their own insiders, and so top regulators will be drawn from their own number and be hopelessly conflicted.

When the corporate sector takes over, regulatory capture is inevitable. But corporate takeover *isn't* inevitable. We can - and have, and will again - fight corporate power, with antitrust law, with unions, and with consumer rights groups. *Knowing things is possible.* It simply requires that we keep the entities that profit by our confusion poor and thus weak.

The thing is, corporations don't *always* lie about regulations. Take the fight over working encryption, which - once again - the UK government is trying to ban:

https://www.theguardian.com/technology/2023/feb/24/signal-app-warns-it-will-quit-uk-if-law-weakens-end-to-end-encryption

Advocates for criminalising working encryption insist that the claims that this is impossible are the same kind of self-serving nonsense as claims that banning clearcutting of old-growth forests is impossible:

https://twitter.com/JimBethell/status/1699339739042599276

They say that when technologists say, "We can't make an encryption system that keeps bad guys out but lets good guys in," that they are being lazy and unimaginative. "I have faith in you geeks," they said. "Go nerd harder! You'll figure it out."

Google and Apple and Meta say that selectively breakable encryption is impossible. But they also claim that a bunch of *eminently* possible things are impossible. Apple claims that it's impossible to have a secure device where you get to decide which software you want to use and where publishers aren't deprive of 30 cents on every dollar you spend. Google says it's impossible to search the web without being comprehensively, nonconsensually spied upon from asshole to appetite. Meta insists that it's impossible to have digital social relationship without having your friendships surveilled and commodified.

While they're not lying about encryption, they *are* lying about these other things, and sorting out the lies from the truth is the job of regulators, but that job is nearly impossible thanks to the fact that everyone who runs a large online service *tells the same lies* - and the regulators themselves are alumni of the industry's upper eschelons.

Logging companies know a lot about forests. When we ask, "What is the best way to remediate our forests," the companies may well have useful things to say. But those useful things will be mixed with actively harmful lies. The carefully cultivated incompetence of our regulators means that they can't tell the difference.

Conspiratorialism is characterized as a problem of *what* people believe, but the true roots of conspiracy belief isn't what we believe, it's *how* we decide what to believe. It's not beliefs, it's epistemology.

Because most of us aren't qualified to sort good reforesting programs from bad ones. And even if we are, we're probably not also well-versed enough in cryptography to sort credible claims about encryption from wishful thinking. And even if we're capable of making *that* determination, we're not experts in food hygiene or structural engineering.

Daily life in the 21st century means resolving a thousand life-or-death technical questions *every day*. Our regulators - corrupted by literally out-of-control corporations - are no longer reliable sources of ground truth on these questions. The resulting epistemological chaos is a cancer that gnaws away at our resolve to do anything about it. It is a festering pool where nihilism outbreaks are incubated.

The liberal response to conspiratorialism is mockery. In her new book *Doppelganger*, Naomi Klein tells of how right-wing surveillance fearmongering about QR-code "vaccine passports" was dismissed with a glib, "Wait until they hear about cellphones!"

https://pluralistic.net/2023/09/05/not-that-naomi/#if-the-naomi-be-klein-youre-doing-just-fine

But as Klein points out, it's *not good* that our cellphones invade our privacy in the way that right-wing conspiracists thought that vaccine passports might. The nihilism of liberalism - which insists that things can't be changed except through market "solutions" - leads us to despair.

By contrast, leftism - a muscular belief in democratic, publicly run planning and action - offers a tonic to nihilism. We don't have to let logging companies decide whether a forest can be cut, or what should be planted when it is. We *can* have nice things. The art of finding out what's true or prudent didn't die with the Reagan Revolution (or the discount Canadian version, the Mulroney Malaise). The truth is knowable. Doing stuff is possible. Things don't have to be on fire.

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🔛 Hey look at this

* Download the Tor.com Summer 2023 Short Fiction Bundle https://www.tor.com/2023/09/15/download-the-tor-com-summer-2023-short-fiction-bundle/

* Drew Barrymore Opens GM Assembly Plant Amid Impending Autoworker Strike https://www.theonion.com/drew-barrymore-opens-gm-assembly-plant-amid-impending-a-1850839158

* Meet the Guy in Charge of Cleaning Up Burning Man https://www.gq.com/story/burning-man-2023-cleanup-interview

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🔛 This day in history

#15yrsago Saul Bass’s iconic logos https://blog.signalnoise.com/inspiration-logos-by-saul-bass/

#15yrsago Interoperability and the DMCA: comprehensive look at problems, some good solutions https://papers.ssrn.com/sol3/papers.cfm?abstract_id=1224742

#15yrsago How to Ditch Your Fairy: hilarious kids book about the problems with fairies https://memex.craphound.com/2008/09/16/how-to-ditch-your-fairy-hilarious-kids-book-about-the-problems-with-fairies/

#10yrsago Video of top NSA spook Gen’l Alexander’s Starship Enterprise clone/Information Dominance Center https://www.youtube.com/watch?v=mFNUbdARitk

#10yrsago Rewire: Digital Cosmopolitans in the Age of Connection https://memex.craphound.com/2013/09/16/rewire-digital-cosmopolitans-in-the-age-of-connection/

#10yrsago Prince Jefri of Brunei: how to blow billions https://www.vanityfair.com/news/2011/07/prince-jefri-201107

#5yrsago AMA study: shooters armed with semiautomatic rifles kill twice as many people https://jamanetwork.com/journals/jama/article-abstract/2702134

#5yrsago More googlers are quitting over the company’s plan to launch a censored, surveilling search product in China https://www.buzzfeednews.com/article/carolineodonovan/google-project-dragonfly-employees-quitting

#5yrsago Our political upheaval wasn’t caused by mob rule, but by institutions designed to preserve elite oversight https://slate.com/news-and-politics/2018/09/democracy-threat-from-minority-rule-not-people.html

#5yrsago An “obsessive,” “anti-imperialist” Turing Complete computer language with only one command https://www.youtube.com/watch?v=Emn-UF4ArWk

#1yrago Moneylike: My Locus Magazine column about what makes money money https://pluralistic.net/2022/09/16/nondiscretionary-liabilities/#quatloos

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🔛 Colophon

Today's top sources: Naked Capitalism (https://www.nakedcapitalism.com/).

Currently writing:

* A Little Brother short story about DIY insulin PLANNING

* Picks and Shovels, a Martin Hench noir thriller about the heroic era of the PC. FORTHCOMING TOR BOOKS JAN 2025

* The Bezzle, a Martin Hench noir thriller novel about the prison-tech industry. FORTHCOMING TOR BOOKS FEB 2024

* Vigilant, Little Brother short story about remote invigilation. FORTHCOMING ON TOR.COM

* Moral Hazard, a short story for MIT Tech Review's 12 Tomorrows. FIRST DRAFT COMPLETE, ACCEPTED FOR PUBLICATION

* Spill, a Little Brother short story about pipeline protests. FORTHCOMING ON TOR.COM

Latest podcast: The Internet Con: How to Seize the Means of Computation (audiobook outtake) https://craphound.com/news/2023/08/01/the-internet-con-how-to-seize-the-means-of-computation-audiobook-outtake/

Upcoming appearances:

* DIG Festival (Modena, Italy), Sept 22
https://dig-awards.org/en/dig-festival-2023-first-speakers-announced/

* Launch for "The Internet Con" and Brian Merchant's "Blood in the Machine," Chevalier's Books (LA), Sept 27
https://www.eventbrite.com/e/the-internet-con-by-cory-doctorow-blood-in-the-machine-by-brian-merchant-tickets-696349940417

* An Evening with VE Schwab (Boise), Oct 2
https://www.thecabinidaho.org/all-events/ve-schwab

* Wired Nextfest (Milano), Oct 7-8
https://eventi.wired.it/nextfest23-milano

* 26th ACM Conference On Computer-Supported Cooperative Work and Social Computing keynote (Minneapolis), Oct 16
https://cscw.acm.org/2023/index.php/keynotes/

* 41st annual McCreight Lecture in the Humanities (Charleston, WV), Oct 19
https://festivallcharleston.com/venue/university-of-charleston/

* Seizing the Means of Computation (Edinburgh Futures Institute), Oct 25
https://efi.ed.ac.uk/event/seizing-the-means-of-computation-with-cory-doctorow/

Recent appearances:

* How to Take Back the Internet (Wired Have a Nice Future)
https://www.wired.com/story/have-a-nice-future-podcast-21/

*   Sci-fi and Amazon's empire (The Workers' Speculative Society)
https://soundcloud.com/reimaginevalue/doctorow

* An Audacious Plan to Halt the Internet's Enshittification and Throw It Into Reverse (Defcon 31)
https://media.defcon.org/DEF%20CON%2031/DEF%20CON%2031%20video%20and%20slides/DEF%20CON%2031%20-%20An%20Audacious%20Plan%20to%20Halt%20the%20Internet%27s%20Enshittification%20-%20Cory%20Doctorow.mp4

Latest books:

* The Internet Con: A nonfiction book about interoperability and Big Tech (Verso) September 2023 (http://seizethemeansofcomputation.org). Signed copies at Book Soup (https://www.booksoup.com/book/9781804291245).

* "Red Team Blues": "A grabby, compulsive thriller that will leave you knowing more about how the world works than you did before." Tor Books http://redteamblues.com. Signed copies at Dark Delicacies (US): and Forbidden Planet (UK): https://forbiddenplanet.com/385004-red-team-blues-signed-edition-hardcover/.

* "Chokepoint Capitalism: How to Beat Big Tech, Tame Big Content, and Get Artists Paid, with Rebecca Giblin", on how to unrig the markets for creative labor, Beacon Press/Scribe 2022 https://chokepointcapitalism.com

* "Attack Surface": The third Little Brother novel, a standalone technothriller for adults. The *Washington Post* called it "a political cyberthriller, vigorous, bold and savvy about the limits of revolution and resistance." Order signed, personalized copies from Dark Delicacies https://www.darkdel.com/store/p1840/Available_Now%3A_Attack_Surface.html

* "How to Destroy Surveillance Capitalism": an anti-monopoly pamphlet analyzing the true harms of surveillance capitalism and proposing a solution. https://onezero.medium.com/how-to-destroy-surveillance-capitalism-8135e6744d59 (print edition: https://bookshop.org/books/how-to-destroy-surveillance-capitalism/9781736205907) (signed copies: https://www.darkdel.com/store/p2024/Available_Now%3A__How_to_Destroy_Surveillance_Capitalism.html)

* "Little Brother/Homeland": A reissue omnibus edition with a new introduction by Edward Snowden: https://us.macmillan.com/books/9781250774583; personalized/signed copies here: https://www.darkdel.com/store/p1750/July%3A__Little_Brother_%26_Homeland.html

* "Poesy the Monster Slayer" a picture book about monsters, bedtime, gender, and kicking ass. Order here: https://us.macmillan.com/books/9781626723627. Get a personalized, signed copy here: https://www.darkdel.com/store/p2682/Corey_Doctorow%3A_Poesy_the_Monster_Slayer_HB.html#/.

Upcoming books:

* The Lost Cause: a post-Green New Deal eco-topian novel about truth and reconciliation with white nationalist militias, Tor Books, November 2023

* The Bezzle: a sequel to "Red Team Blues," about prison-tech and other grifts, Tor Books, February 2024

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